Toppik fibers are made of all natural organic keratin protein, the same protein that hair is made of. The fibers in Toppik are charged with static electricity so they intertwine with your own hair and bond securely. Just shake on the Toppik fibers, they stay in place all day, all night. It's the "secret weapon" used by millions of men and women around the world. Toppik fibers are made of all natural organic keratin protein, the same protein that hair is made of. The fibers in Toppik are charged with static electricity so they intertwine with your own hair and bond securely. Just shake on the Toppik fibers, they stay in place all day, all night. It's the "secret weapon" used by millions of men and women around the world.