Buck Jam is a juicy gel-like mineral lick that is jam full of sweet fruit flavor & minerals. Deer are attracted instantly to the site, where they will begin licking & enjoying the minerals at once. The intense aromas attract and are reinforced by a flavor that keeps deer coming back... time & time again! Buck Jam is the best of two worlds: a salt based mineral lick that will pattern deer into the area & a food bait attractant that uses the daily need of food/energy... to draw deer to it.