Revlon Professional Nutri Color Crème 740 Copper is a colour treatment especially designed to maintain bright, copper hair colour. If you get your hair colour treated at the salon, you'll know how quickly it can fade. This is due to frequent washing and environmental factors such as UV rays. This innovative, nourishing hair colour cream will help you maintain the life of your bright, salon colour treatment in between visits to your hairdressers. With a moisturising, detangling formula, this mask is full of AHA fruit acids and a high concentration of ionic pigments, enriched with cosmetic agents which smooth the cuticle, revive colour and improve shine, all in 3 minutes. Nutri Color Crème is the ideal way to give your hair colour a lift between visits to the salon and also works to restore and maintain moisture. It gives powerful, instant colour whilst smoothing hair with an anti-static effect. It leaves hair silky soft, shiny and detangled with bright, true colour. Free of ammonia and peroxide, 740 Copper works to keep bright copper hair colour intense, radiant and true. Key benefits: Powerful instant colour. Smoothing, anti static effect. High performance of fruit acids (AHA). Restores and maintains moisture. Nourishing, softening and detangling properties without weighing hair down. Free of ammonia and peroxide. Smoothing and polishing of the cuticle (ionic). Light reflecting formula for a high shine finish. No mixing required - can be applied straight from the bottle. Directions for Use: Wash and towel dry your hair. Ensure you wear gloves. Spread 8 to 10 pumps of creme with a comb or fingers and time for 3 minutes, rinse thoroughly.