OVERVIEW The company started life in 1985 as Double J (Midlands) Ltd., which was set up to specialise in the supply of parts to the wheelchair and bicycle industries, by its present Managing Director, Philip Taylor and his brother, whose background had been in bicycle manufacturing. In May 2008, Schwalbe UK Ltd moved into a purpose-built, ultra-modern facility in Telford. Its storage capacity is one third larger than its previous warehouse and it has sufficient land on site to be expanded by another 50 percent as required. It can currently store up to 500,000 tyres and 1.4 million tubes. THE BRAND SCHWALBE brand bicycle tyres can be found from the USA to Australia and Japan to South Africa. In Europe we are the market leaders. We believe there are two reasons for this success: Firstly - We are tyre fanatics, absolutely specialising in bicycles and for some years also in wheelchairs. Secondly - Our tyres can't be found everywhere, but exclusively in the specialised trade because to our mind, qualified advice and good service are a must. And we know- Only the specialised trade can ensure both.