La Riche Directions Hair Dye Colour Pillar Box Red 88ml Semi Permanent

Product Details

• ASIN: B00BEIT6YI
• Item model number:
• Average Customer Review: Customer Reviews

Product Description

La Riche Directions Hair Colour Pillar Box Red 88ml

Directions

SEMI PERMANENT HAIR COLOUR

Directions semi permanent hair colour comes in 34 intense shades. All Directions can be mixed too, meaning the possibilities are endless!

Celebrate your individuality.

. Vegan Friendly Hair Dye

. Tamper Proof Lid

.NOT tested on animals

. 88ml Directions Hair Dye Per Pot

. 49mm opening in tub for easy use with a tint brush

DIRECTIONS HELPFUL HINTS

1. Shampoo the hair with a pH acid balanced shampoo, this will give the hair the correct acid balance, allowing Directions Hair colour to achieve the best results.
2. Towel dry the hair; apply Directions with a tint brush evenly through the hair.
3. Comb Directions into the hair until it emulsifies, i.e. becomes frothy. The pigments will have penetrated the hair. Lighter shades may require a little more combing.
4. Processing time is between 15 and 30 minutes, a latic cap will contain the heat on the hair helping to achieve a better result.
5. Rinse the hair thoroughly away from the face with warm water until all the residue dye has been removed

For best results on virgin or untreated hair, pre-softening the hair will allow the colours to penetrate the hair better.

All Directions colours can be mixed with each other to create your own Direction unique shade!

Directions will take faster and last longer on chemically treated hair e.g. permed or bleached hair.

If more than one colour is applied the hair must be washed and dried separately. Greater care should be taken when partially colouring lighter hair.


Do's & Don'ts

. Wear rubber gloves or plastic gloves when applying the hair colour. To avoid staining of the forehead use vaseline, petroleum jelly or baby oil around the hair line to prevent skin from staining.

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