Plantur 39 Caffeine Shampoo *Activates the hair roots during washing. *For hair over the age of 40 *Especially for Colour-treated hair. Until menopause, a woman's hair roots are protected based on high levels of female hormones (estrogen). After menopause, these hormone levels will decline and the impact of male hormones will increase. The consequence: hair loss. During hair washing, the activating caffeine in this shampoo penetrates into the hair folicle. (detectable after 120 seconds.) Natural wheat extracts and provitamin B5 condition, repair and protect especially colour treated and stressed hair. The damaged hair structure is smoothed and the hair is provided with intensive shine.